ABOUT US

Services

Patriot Media Group is a leading source for innovative short-form commercials embedded in high profile network, syndicated, cable, regional and local television program content. These placements develop and enhance brand awareness, while effectively and efficiently creating a larger share of voice with less ad spend to maximize your ROI.

Patriot Media Group focuses on planning and placing 10-second closed captioned sponsorships with the general and Hispanic markets utilizing its partnerships with companies such as Spectrum SportsNet LA, The Fox Sports Regionals, Home Team Sports, Comcast and select network and nationally syndicated programs. Our goal in partnership with you is to identify your key media and marketing concerns and address them with actionable, result-driven solutions.

As a division of one of the most respected independent media services company in the US, Patriot Media Group has access to the most current planning and buying tools and resources. We’re in the market 52-weeks a year and have an acute knowledge of pricing and negotiation. Our staff are seasoned media veterans who know how to incorporate this medium into your overall media plan to maximize your advertising spend, whether you’re a Fortune 500 company or a challenger brand.

Don’t have a 10-second spot? Our production facility can assist in creating or lifting one from your longer length unit for just pennies. Click here to view sample 10-second edits.

If you’re a content producer or distributor we can help fund your closed captioning and provide you with an additional revenue stream without impacting your traditional commercial load.

Leadership

 

President - Steve Berger

 

Steve Berger is an accomplished senior advertising and marketing executive with over 35-years experience in management, new business development, acquisitions and mergers.

Prior to becoming President of US Int’l Media’s, Patriot Media division, Steve oversaw all sales efforts for TV10s. He has worked extensively with all major television studios and program distributors, as well as many Fortune 500 advertisers and challenger brands.

Steve was the VP/COO for Initiative Media’s PIC-TV, before he and a group of employees acquired PIC-TV in 2007; the company was renamed PIC Media Group and Steve was named President/CEO.

In 1984, Steve created Promotional Broadcast Services for Western International Media. PBS became the leader in 10-second promotional spots and closed caption sponsorship sales.

Steve holds a Master of Science degree in Communications from Illinois State University and views his greatest accomplishments as his daughter Jenna (x) and son Sam (x).

 

Vice President, Account Services - Scott McHugh

 

Scott McHugh is an accomplished senior advertising and marketing executive with 30 years experience in new business development, management & television ad sales.

Prior to joining USIM, Scott was VP of Sales at TV10s, focusing on new business development and account management.

Scott has worked with a diverse list of clients including both Fortune 500 advertisers and challenger brands, and represented ad sales for major television distributors including Fox, Comcast & TWC Sports, 20th, Disney/ABC & NBC Universal.

Scott was Sr. VP Sales for Initiative Media’s PIC-TV from 2000-2007, and was part of the employee group who acquired the company from IPG, which became PIC Media Group.

In 1986, Scott joined Western International Media's Promotional Broadcast Services (PBS) a leader in 10-second TV ad sales, overseeing West Coast Sales.

Scott studied Communications at College of San Mateo, and is extremely proud of his two children Sean and Kelly, who are enjoying happiness in their lives and careers.


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Los Angeles, CA 90034
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